I like telling stories.

I grew up in Toronto in a multicultural melting pot of a family. We spent our days sitting around the table holding court.

When “I grew up” I wrote content for Netflix, Ford, Smithsonian Earth, Discovery Channel, and more. I have a Masters Degree in User Experience Design from the University of Toronto.

I love the intersection of content strategy, user research, information architecture, taxonomy, design and copy. There is nothing like brewing a cup of coffee and sitting down to write a fresh new flow.