Hi, I’m Danielle.
I fuse strategy & story to write microcopy & content that puts users first.
Brand
Voice & tone guides.
- I write brand & style guides that capture the essence of each brand’s story
- I connect sub-brands, programs, or design systems to master brands for a seamless experience
Technical
Documentation & contextual support.
- I create technical documentation that helps users understand products
- I write in-app contextual support to nudge folks when they are struggling
Microcopy
Digital experience with a human touch.
- I write mobile copy like it’s nobody’s business
- I collaborate with brilliant designers to architect digital experiences that retain customers & exceed expectations